The Advertising Agencies Association of Bangladesh (AAAB), in collaboration with Aleph, the authorised TikTok partner in Bangladesh, hosted a knowledge-sharing session titled "Next-Gen Advertising: Winning with TikTok in Bangladesh" on 18 April 2026 at AKOTA Coworking in Dhaka. The session brought together professionals from 17 leading AAAB member agencies, who took part in discussions on TikTok's growing role in Bangladesh's digital advertising landscape and on how the platform can be used effectively for campaigns. The session was conducted by TikTok Bangladesh's client partner team and covered platform insights, creative best practices and media solutions, including the TikTok Creative Exchange (TTCX). Regional Partner Director for TikTok APAC Stephen Lay joined the session virtually to share global insights and emerging trends. Country Director for Bangladesh and Sri Lanka Ehsanul Hoque also joined the session virtually.
The programme ended with an interactive question-and-answer session, reflecting strong industry interest in using TikTok for more effective and data-driven communication.
Representing AAAB, General Secretary Syed Ahsanul Apon attended the session and delivered the closing remarks, encouraging participants to invest more in learning and skill development for career advancement.
